Digital marketing bootcamps offer students a fast-paced and immersive way to learn the fundamentals of online marketing.
For those with a creative and strategic mindset, a career in digital marketing can be an exciting and lucrative way to earn a living. However, like any profession, success in this field relies heavily on your ability to develop and preserve the correct skillset.
To help you build your skills fast, we’ve assessed some of the most popular and reputable digital marketing bootcamps in the market today.
10 Top Digital Marketing Bootcamps
- Reliablesoft’s Digital Marketing Program
- BrainStation’s Digital Marketing Bootcamp Online
- Google Digital Marketing & eCommerce Certificate
- Thinkful Digital Marketing Bootcamp
- Udacity Digital Marketing Nanodegree
- Coursera Digital Marketing Specialization
- DMI Professional Diploma in Digital Marketing
- UC Davis Digital Marketing Boot Camp
- Boot Camp Digital: Digital Marketing Master
- General Assembly Digital Marketing Program
1. Reliablesoft’s Digital Marketing Program
The Reliablesoft digital marketing course is one of the most comprehensive digital marketing bootcamps for beginners.
Intended for people with no prior experience, the digital marketing bootcamp covers all the foundational knowledge you’ll need to design a winning strategy for online success.
If you opt for the full bundle, you’ll gain access to 13 intuitive courses and 92 lessons covering 280 topics.
What You’ll Learn
The complete digital marketing training bundle from ReliableSoft is designed to empower students with the knowledge they need to grow website traffic in 60 days or less.
You can start with the fundamentals of digital marketing, covering all of the core components of online marketing, from content creation to developing a strategic roadmap.
The bundle also includes insights into the most valuable marketing methods and channels available today: SEO, Facebook advertising, Google Ads, YouTube marketing, affiliate marketing, and email marketing.
ReliableSoft’s classes include video guidance, downloadable resources, case studies, and hands-on projects, all crafted to give you a step-by-step instruction manual for success.
You’ll even receive checklists you can use when developing plans for link building, pillar pages, and affiliate marketing programs.
Upon completing the course, you’ll also receive a certification to showcase on your CV.
Cost and Duration
When you purchase this digital marketing bundle, you’ll receive full lifetime access to all courses and content and free updates for life. You can study at your own pace, with no limitations. The bundle costs $149 at present and has a value of over $780.
2. BrainStation’s Digital Marketing Bootcamp Online
BrainStation’s Digital Marketing program is available as a full-time or part-time boot camp, offering students exceptional flexibility.
The cutting-edge curriculum covers the latest strategies and methodologies with instructor-led live lectures.
BrainStation promises students interactive, project-based lessons and an active community environment where learners can access regular support and guidance.
Various guest experts are also included in the program, sharing their insights from working with companies like Google and Hootsuite.
What You’ll Learn
This bootcamp consists of valuable lessons, starting with an insight into the building blocks of branding, strategy, and marketing planning.
You’ll explore key digital marketing methodologies, looking at personas, competitive analysis, marketing research, and more.
Once you’ve completed the first lesson, you’ll move on to an overview of foundational marketing strategies, such as content marketing, with insights into landing pages, content, and email advertising, followed by a lesson on social media marketing.
Students will learn how to build a full social media strategy with paid and organic content and master search marketing with search engine optimization, paid search budgeting, and copywriting.
There’s also an in-depth lesson covering analytics, reporting, and professional development, with behind-the-scenes guides to Google Analytics and Google Data Studio. Successful graduates will earn a BrainStation Digital Marketing Diploma.
Cost and Duration
BrainStation’s course is available either on a full-time or part-time basis. Full-time students will be required to attend classes in person or online from Mondays to Fridays, while part-time students can learn online during weekday evenings and weekends.
Two payment plans are available. Monthly payments start at $1,250 per month (usually for 12 months). You can also make a full one-time payment of $15,000.
3. Google Digital Marketing & eCommerce Certificate
Delivered by the experts at Google in collaboration with Coursera, the Google Digital Marketing certificate explores the fundamentals of online marketing and eCommerce.
Students learn to attract and engage customers through various channels and build online stores that drive significant revenue.
The certification consists of 7 classes you can complete online at your own pace. No prior experience in marketing is required, and successful students also gain access to Google’s Employer Consortium and comprehensive career support.
What You’ll Learn
This entry-level course addresses all of the core components of digital marketing and eCommerce promotion.
Within 6 months or less, you’ll learn how to create a strategy for online promotion, boost a store’s online presence, and leverage SEO strategies.
The modules also examine the benefits of using social media to connect with and engage customers and email marketing for lead nurturing. Plus, you’ll discover how to measure the success and potential of marketing campaigns.
Google’s instructors also provide tips on preparing for job interviews, applying for digital marketing jobs, and accessing popular tools such as HootSuite, Canva, Shopify, Google Ads, and MailChimp.
Upon course completion, students receive a certificate they can include on their LinkedIn profile, resume, or CV.
Cost and Duration
Google suggests this course will take approximately 6 months to complete at a study pace of 10 hours per week. There are 152 hours of course content included, and to be certified, you must complete all seven modules and pass various graded quizzes.
The total cost of this professional certificate is $294. Offered by Coursera, students will pay $49 per month for a Coursera Plus subscription. Since the course takes around 6 months, this adds up to $294 unless you finish the program faster.
For more details, read our Google Digital Marketing & eCommerce Certificate review.
4. Thinkful Digital Marketing Bootcamp
Another excellent choice for students searching for fast-paced digital marketing bootcamps, Thinkful’s program is hosted entirely online for flexible learning.
Students can complete courses at their own pace, building the skills they need for a career in advertising.
Within as little as 3 months, you can explore the core components of the digital marketing landscape, access in-depth mentorship from experts, and take advantage of additional career guidance and support. There’s even an option to try some of the lessons for free.
What You’ll Learn
The Thinkful Digital Marketing bootcamp includes 10 courses, starting with an overview of the digital era for promotion.
You’ll learn how to develop comprehensive campaigns targeting a specific audience to maximize your marketing ROI.
Throughout the lessons, students will also discover how to research and understand their audience, build a cohesive brand with a unique tone of voice, and leverage the benefits of content marketing throughout the consumer journey.
There are lessons covering concepts like email marketing for lead nurturing and social media marketing to help you reach your sales goals.
Plus, you’ll get a behind-the-scenes look at the elements of search engine marketing and learn how to analyze your campaigns with a close focus on marketing metrics and KPIs.
During the capstone project, you’ll build a portfolio, access one-on-one interview prep guidance, and demonstrate your skills to earn a shareable certificate.
Cost and Duration
This course takes approximately three months to complete for full-time students, with a study pace of 15-20 hours per week.
There are a few payment options available. Students who pay up-front can buy the full course for $5,341, or you can choose to pay on a month-to-month basis for $2,253 per month.
There’s also a deferred tuition option, where you’ll pay nothing during the course but will have to make fixed monthly payments afterward for 36 months.
5. Udacity Digital Marketing Nanodegree
Created to help beginners launch a new career in digital marketing, Udacity’s nanodegree program requires no prior experience or knowledge.
The program consists of 10 mandatory segments, as well as an optional “career services” module.
Featuring insights into real-world projects, practical tips, and industry best practices, this comprehensive bootcamp is taught by experts in the digital marketing space.
It also offers a completion certificate that students can showcase on their CV or resume.
What You’ll Learn
Frequently updated to cover the latest methodologies in digital marketing, this bootcamp starts with an introduction to the nanodegree program, followed by an overview of marketing fundamentals.
You’ll learn how to determine a brand’s USP, create a customer profile, and plan content and promotional strategies.
As you progress through the lessons, you’ll discover how to use marketing data, A/B testing, and technology to elevate your advertising strategies.
There are also in-depth insights into techniques like social media advertising (paid and organic) and email marketing.
Udacity’s course also covers topics like search engine optimization, with insights into SEO auditing, on-site and off-site SEO, and keyword research.
Plus, there’s guidance on search engine marketing (SEM), tracking metrics, and campaign planning. You’ll even learn about the different jobs you can pursue in this field.
The optional “career services” course includes a 30-minute guide featuring tips on improving your LinkedIn profile.
Cost and Duration
This course takes approximately 6 months to complete, and there are two payment options available.
Students can choose to pay for access on a monthly basis, at $249 per month, with the option to cancel their subscription at any time.
You can also pay for annual access to the full Udacity collection of courses. Prices vary depending on whether you purchase access for a single person or a team.
For more details, read our Udacity Digital Marketing Course review.
6. Coursera Digital Marketing Specialization
One of the most popular courses available from Coursera, is the digital marketing specialization.
This specialization was created in collaboration with the University of Illinois. The 7-course series requires no prior experience and allows students to learn at their own pace.
Students receive extensive guidance from industry and university experts, as well as actionable tips for marketing success.
Successful graduates will receive a certification they can add to their resume. Additionally, this specialization forms part of two-degree programs offered by the University of Illinois.
You can build on your education by continuing either with a graduate certificate in digital marketing or an iMBA (Master of Business Administration) program.
What You’ll Learn
This bootcamp consists of 7 segments, starting with an overview of the transforming digital marketing landscape and how it has affected both consumers and businesses.
You’ll learn how to develop a promotional plan and analyze the outcomes of your campaigns.
As you move through the modules, you’ll discover how marketing works in a digital world, exploring concepts like data collection and analysis. You’ll also discover how to use analytical insights to track the core metrics of every promotional strategy.
The instructors also cover concepts such as engaging customers through mobile, social, and smart media technologies. At the end of the course, you’ll complete a capstone project featuring topics like brand communication, search, and content marketing.
Cost and Duration
Coursera suggests this course will take approximately 4 months to complete at a pace of 10 hours of study per week.
However, students are free to choose their own cadence for lessons. The program is offered via the Coursera Plus subscription for $59 per month or $399 annually, with a 7-day money-back guarantee.
If you complete the course within the recommended 4 months, this means you’ll pay $236 in total for the certification.
For more details, read our Coursera Digital Marketing Specialization review.
7. DMI Professional Diploma in Digital Marketing
Produced by the digital marketing institute, this bootcamp assists beginners in understanding the latest developments in digital marketing. You can also use this course to expand your skills and stay updated with industry changes.
Enrolled students gain access to insights into SEO, Google Ads, social media marketing, and website optimization. Additionally, the bootcamp currently includes a free short course on data and analytics, which can be taken at your own pace.
What You’ll Learn
The DMI digital marketing bootcamp includes 10 modules, beginning with an overview of digital marketing, research, and developing objectives for your campaigns. Throughout the following courses, you’ll learn about the core elements of the marketing world.
Students will discover how to use content marketing to engage customers throughout their buyer journey and leverage social media to strengthen user relationships.
You’ll learn about the essential elements of search engine optimization and paid search campaigns. Plus, a module covers display and video advertising for the visual world.
You’ll also learn what it takes to build a powerful email marketing strategy, optimize your website for user experience, and analyze the outcomes of your campaigns with tools like GA4.
By the end of the course, you’ll have developed a comprehensive strategy for marketing success with clear objectives and KPIs.
Cost and Duration
This program takes approximately 3 months to complete. However, students are free to pace their studies according to their needs. Notably, there are specific enrollment dates for starting the program.
Students benefit from a 14-day money-back guarantee and can choose to buy the course in full with a 30% discount for $1442. Alternatively, you can pay for the lessons in 3 installments at $480 per month.
8. UC Davis Digital Marketing Boot Camp
Promising a powerful virtual classroom experience, the UC Davis program is one of the most popular digital marketing bootcamps available. Students need no prior experience to get started and will gain experience with in-demand tools such as Google Analytics and WordPress.
Alongside strategic and hands-on training, students can also access paid internship opportunities through UC Davis, where they’ll gain access to a network of potential employers. While the program is hosted online, classes take place on a quarterly basis, so you will need to apply in advance.
What You’ll Learn
This bootcamp covers all of the insights students need into digital marketing concepts, such as building a value proposition for a brand, conducting market research, and segmenting audience groups.
You’ll learn how to develop a powerful brand with a consistent tone of voice and examine essential objectives and KPIs.
The curriculum covers everything from building a digital marketing and content strategy for various channels to creating a website, leveraging search engine optimization, and evaluating website analytics.
You’ll also learn about concepts like paid search, social media advertising, retargeting, and managing customer relationships.
By the time you complete the program, you’ll be able to design and develop SEO-ready websites, build marketing strategies, and effectively analyze the effectiveness of your campaigns.
Cost and Duration
This part-time marketing program takes approximately 18 weeks (5 months) to complete, with classes held three weekdays between 6:30 and 9:30 pm. UC Davis recommends dedicating 9 hours of in-class time and 20+ hours of outside-class time per week to the program.
The total cost of the program is $11,495, although payment plans and scholarships are available.
9. Boot Camp Digital: Digital Marketing Master
Another excellent choice for budding digital marketers, the Digital Marketing Master bootcamp comes with a host of valuable resources. Alongside 41+ hours of content and 250 videos, students also get 1:1 office calls with instructors and monthly updates.
Plus, the program comes with various free extras, such as crash courses, PDFs of best-selling books, a digital process and workflow course, and a digital marketing tool training course. There are also various discounts included for partner tools.
What You’ll Learn
This marketing program includes 8 segments covering various aspects of digital marketing. There’s a comprehensive digital marketing strategy course where you’ll learn how to plan campaigns based on key business objectives.
You’ll also discover how to measure the results of your campaigns with analytical tools, build automated email campaigns, and design a search-engine-optimized website. The SEO training course included in the program addresses link building, keyword research, and multiple forms of on-page and off-page optimization.
Plus, there are courses covering the key elements of Google Analytics, digital advertising with paid strategies, and social media marketing. All students receive action plans, strategy guides, quick-starts, and templates to take into their careers.
Cost and Duration
This course includes more than 41 hours of content and 250 videos, which students can access at their own pace. You must pass a 40-question test with a more than 70% score to receive your certification. You must also submit a digital marketing action plan to the course instructor.
A free trial for this course and a discount for group purchases are available. The full program costs $997 for a year of access with updates.
10. General Assembly Digital Marketing Program
Ideal for those looking to explore a new career path, the General Assembly Digital Marketing program is a flexible, self-led course, complete with quizzes, hands-on projects, and videos. Students taking the lessons can also receive guidance from mentors available 24/7.
This educational program is hosted on a dynamic online platform where learners can seek out extra support whenever they need it. There are downloadable lesson guides, skills assessments, and even the option to build your own portfolio for your future career.
What You’ll Learn
The learning path for this program starts with an in-depth view into customer analysis, with market research, audience segmentation, and persona creation advice. After mapping the customer journey, students will learn how to set objectives for content and create pieces for different channels, maintaining a consistent brand voice.
You’ll explore all of the most popular marketing strategies, from social media to display advertising, digital video, SEM and SEO, and retail marketing. Plus, there’s an overview of emerging channels in the digital sphere.
As you progress through the modules, you’ll find out how to measure the impact of campaigns using crucial KPIs, cohort analysis, testing, optimization, and multi-touch attribution. Plus, the instructors offer behind-the-scenes guidance on using marketing technology, such as CRM platforms, ad tech, data management tools, eCommerce platforms, and CMS solutions.
Cost and Duration
The purchase price for this course includes 12 months of access so students can learn at their own pace. There are more than 20 hours of premium self-led content included, as well as 5 one-on-one sessions with a mentor.
Pricing for the bootcamp is available upon request, with discounts available for groups and businesses. Prices start at $142 monthly, or $3400 for the total course.
Are Digital Marketing Bootcamps Worth It?
Digital Marketing bootcamps are extremely worthwhile for beginners and industry experts alike. These fast-paced and flexible programs can provide behind-the-scenes insights into core elements of the marketing world, from SEO to social media.
With the right course, you’ll be able to pick up in-demand skills quickly and effectively, build a portfolio to demonstrate your expertise to employers, and earn valuable certifications.
What’s more, with many of these courses, you’ll be able to learn on your own time, access free updates as the marketing world evolves, and leverage guidance from industry professionals and mentors.
If you’re considering starting a career in digital marketing, bootcamps could be the ideal way to gain access to a lucrative field.
Compare Digital Marketing Bootcamps
As you can see below, the price of digital marketing bootcamps varies from $149 to $15,000.
When choosing a program for your needs, read reviews from past students and thoroughly check the bootcamp contents to ensure that the learning objectives align with what you want to achieve in digital marketing.
| Bootcamp | Cost |
|---|---|
| Reliablesoft’s Digital Marketing Program | $149 |
| BrainStation’s Digital Marketing Bootcamp Online | $15,000 |
| Google Digital Marketing & eCommerce Certificate | $294 |
| Thinkful Digital Marketing Bootcamp | $5,341 |
| Udacity Digital Marketing Nanodegree | $249 / month |
| Coursera Digital Marketing Specialization | $236 |
| DMI Professional Diploma in Digital Marketing | $1442 |
| UC Davis Digital Marketing Boot Camp | $11,495 |
| Boot Camp Digital: Digital Marketing Master | $997 |
| General Assembly Digital Marketing Program | $3,400 |
Methodology
To find the top digital marketing bootcamps, we’ve evaluated several programs offered by Universities, online marketing academies, and reputable tech companies.
Our aim was to create a list of programs that offer students various ways of learning digital marketing. Some listed programs are 100% online, while others are in a typical classroom environment.
A professional digital marketer and trainer performed the review.
Related Guides and Courses
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