What is a Slug in SEO and How to Optimize it Correctly

A slug is the part of the URL that is unique for each and every page of a website. Learn how to optimize your slugs for SEO.

Ultimate Digital Marketing Course (80% Off)
Master SEO, Google Ads, Facebook Ads, eCommerce, YouTube Marketing, Affiliate Marketing, and Much More in this Comprehensive Digital Marketing Course.
Ultimate Course Bundle


  1. Faraz A. says

    I didn’t know it was so important, now I have to fix all 1000+ posts. Thank you Alex for this beautiful post.

    • Alex Chris says

      Hi Faraz

      Take it step by step and don’t forget to use 301 Redirections in cases you change the slug and permalink of a post.


  2. Jodi M Bingham says

    Best article on slugs I’ve found. I finally understand not only what one is but how to optimize it. Thank you for the specific examples that many articles lack.

Leave a Reply

Your email address will not be published. Required fields are marked *

SAVE 80% OFF on
Digital Marketing Full Course