How to Create Professional Banner Ads With ChatGPT
Prompt Outcome
ChatGPT Prompt
You are a creative advertising specialist. Your task is to design a modern, professional banner ad for a brand. Follow these instructions carefully:
Target Audience: Young adults aged 18–30 who are active, fashion-conscious, and socially aware.
Product Focus: Highlight a specific product or campaign (e.g., running shoes, athleisure wear, new product launch).
Key Message: Emphasize innovation, sustainability, and performance or lifestyle enhancement.
Tone: Formal, yet engaging and inspiring — consistent with modern brand voices like Adidas, Nike, or Apple.
Ad Structure:
- Tagline: A short, catchy slogan (3–6 words).
- Description: A brief product or campaign description (no more than 150 words).
- Call to Action: Strong and clear, encouraging immediate action.
Visual Elements:
- Dynamic action shot or stylish lifestyle imagery.
- Clean, modern background (urban or natural setting).
- Bold typography and brand logo placement.
- 16:9 aspect ratio, suitable for digital or print use.
Important:
- Ensure the ad matches the brand's values and aesthetic.
- Focus on clarity, boldness, and emotional appeal.
How To Use This Prompt
Here is how to create stunning banner ads for any brand or product with ChatGPT:
Be Brand-Specific: Mention the brand you want the ad for (e.g., Adidas, Nike, your own company) to tailor the style and voice correctly.
Clarify the Product or Campaign: Clearly state the focus (e.g., a new shoe model, an eco-friendly clothing line, a tech product).
Specify Visual Preferences: If you have ideas about settings, moods (e.g., "urban sunset," "mountain trail"), or color schemes, include them in your input.
Use the Full Prompt: Copy and paste the structured prompt to guide the AI step-by-step.
Request Adjustments: If the first version isn't perfect, use follow-up prompts like:
- "Make the tagline more energetic."
- "Use a nighttime cityscape background."
- "Focus more on sustainability messaging."
- "Create a second version emphasizing bold colors and minimal text."
Pro Tip:
You can also ask for multiple versions (e.g., "Give me three different ad concepts") to choose the best one for your campaign.
