SEO Audit Services
Find out what's holding your website back in Google and AI search, and what to fix first.
A complete SEO and AI SEO audit of your website and your brand's online visibility, led by Alex Chris. You get a prioritized action plan in plain language, and we can make the fixes for you.
"An audit is only useful if it tells you what to do first. Ours ends with a short list, in order, that you can act on."
Our SEO Audit Service at a Glance
| Question | Answer |
|---|---|
| What is it? | A one-time review of your website and online presence for Google and AI search, with a prioritized action plan. |
| Who is it for? | Small and medium businesses, online stores and local businesses. |
| What do you check? | Technical SEO, on-page SEO, content and keywords, competitors, backlinks, local SEO, AI search visibility and your brand's wider online presence. |
| What do I get? | A written report, an issue spreadsheet and a walkthrough call. |
| How long does it take? | About 2 weeks from the day we get access. |
| How much does it cost? | From $500. You get an exact quote after a free consultation. |
| Can you fix the issues? | Yes, if you want us to. We send a custom proposal, priced per project. |
| Who does the work? | The Reliablesoft team, led by Alex Chris, who has been doing SEO since 2002. |
| How do I start? | Request a free consultation. |
We Do This on Our Own Website First
Reliablesoft.net got 714,000 clicks from Google in the last 16 months. Every check in our audit is something we run on our own website first.
714,000 clicks from Google in 16 months
What works on our website goes into your action plan. What doesn't, you never pay for.
What Is an SEO Audit?
An SEO audit is a review of your website that finds what stops it from ranking in Google, and puts the fixes in order of priority. It covers how search engines crawl and index your pages, how each page is optimized, the quality of your content, your backlinks and how you compare to your competitors.
An AI SEO audit, also called an AI visibility audit or GEO audit, does the same for AI search. It checks whether ChatGPT, Google's AI Overviews and other AI tools can read your website, whether they mention your business when customers ask, and whether what they say about you is correct.
Our audit covers both, because AI tools build most of their answers from pages that already rank in search. To learn more about how AI search works, read our AI SEO tutorial.
What Our SEO Audit Covers
We start with the SEO basics that every ranking depends on, then look at AI search and your brand's wider visibility.
Technical SEO
Crawling, indexing, sitemaps, robots.txt, site speed and Core Web Vitals, mobile usability, HTTPS and site structure.
On-page SEO
Titles, meta descriptions, headings, internal links and images on the pages that matter most to your business.
Content and keywords
The keywords you rank for and the ones you miss, thin or duplicate pages, pages competing with each other and content that doesn't match what searchers want.
Competitors
Who outranks you for your most valuable searches, and what their pages do that yours don't.
Backlinks and authority
The quality of the sites linking to you, spam links that need attention and the gaps compared to your competitors.
Local SEO
For local businesses: your Google Business Profile, reviews, local pages and business details across the web.
AI Visibility Audit: How AI Tools See Your Business
Many customers now ask ChatGPT or Google's AI for a recommendation before they search. We check whether those tools can find you, mention you and get your details right.
- Your customers' questions, tested. We ask ChatGPT, Google AI Overviews and AI Mode, Gemini, Perplexity, Copilot and Claude the questions your customers ask, and record which businesses get named.
- Mentioned or missing. Whether your business appears in the answers, how it is described and which competitors are recommended instead.
- Accuracy. Whether AI tools have your services, locations and prices right, or repeat outdated information.
- Sources. Which websites AI tools cite for your topic, and whether your own pages are among them.
- AI crawler access. Whether your robots.txt, firewall or Cloudflare settings block AI crawlers such as GPTBot, ClaudeBot and PerplexityBot.
- Content AI can quote. Whether your key pages give clear, direct answers that AI tools can use in their responses.
Your Brand's Total Visibility
Your website is only part of what customers see. Before they contact you, they look you up. We look beyond SEO and analyze everything they find.
- Your brand search. What shows up when people search for your business name in Google and ask AI tools about you.
- Google Business Profile and reviews. How complete your profile is, your categories, your reviews and how you reply to them.
- Profiles and listings. Your YouTube channel, social media profiles, directories and industry websites.
- Consistent business information. Your name, address, phone number, services and prices matching everywhere, so search engines and AI tools trust them.
- Measurement. Google Search Console, Google Analytics 4 and Bing Webmaster Tools set up correctly, including visits from AI tools, so you can track your results.
What You Get
Delivered in about 2 weeks from the day we get access to your website data.
Prioritized action plan
A written report that explains every finding in plain language, scores it by impact and effort, and puts the fixes in the order to do them.
Issue spreadsheet
Every issue with the pages it affects, so you or your developer can work through the list and tick items off.
Walkthrough call
We go through the findings together, answer your questions and agree on what to do first.
We Can Fix What We Find
Most audits end with a report. Ours can end with the work done.
Do it yourself
Every item in the plan says what to do and why, so you can follow it step by step.
Hand it to your team
The spreadsheet is written for your developer or marketing team, with the affected pages listed for each issue.
Let us do it
We send you a custom proposal, priced per project, for the technical fixes, content and page changes. For ongoing work, see our AI SEO services.
Is an SEO Audit Right for You?
A good fit if you
- Run a small or medium business, an online store or a local business
- Have seen traffic or leads from Google drop, or never take off
- Want to know how AI tools describe your business
- Want a clear plan in order of priority, not a long automated report
- Want the option of having the fixes done for you
Probably not a fit if you
- Want guaranteed rankings or guaranteed mentions in ChatGPT
- Only need a quick automated score (a free tool does that)
- Are not ready to make changes to your website
SEO Audit Pricing
Audits start at $500. You get an exact price after a free consultation, before any work starts.
SEO and AI SEO Audit
Everything above: technical SEO, on-page, content, competitors, backlinks, local SEO, AI visibility and your brand's total visibility. Report, spreadsheet and walkthrough call included.
Implementation
Optional. We fix what the audit finds: technical issues, content, page changes and AI visibility. You get a custom proposal after the walkthrough call.
The audit price depends on the size of your website, whether it is an online store, how many locations or languages you have and how many competitors you want compared.
For comparison, larger agencies often charge $2,500 to $8,500 or more for an SEO audit, and some take six weeks or longer to deliver it.
How It Works
Free consultation
We talk about your business, your customers and your goals. We look at your website before the call.
Quote
You get a fixed price for the audit and an agreed scope. No surprises later.
The audit
We review your website, your AI visibility and your brand's online presence. This takes about 2 weeks.
Walkthrough call
We go through the report and the spreadsheet together and agree on what to fix first.
Implementation (optional)
If you want us to make the fixes, you get a custom proposal, priced per project.
What Clients Say About Our SEO Audits
"I did extensive research on which SEO Audit firm to use and Reliablesoft came up top in terms of its expertise, pricing, honesty, professionalism, and communication. ... Alex is extremely knowledgeable and his advice has been invaluable. Alex is our go-to man for anything SEO related."
KC Cheung, Founder and CEO, AlgorithmXLab
"The SEO audit report we ordered was of high-quality, with many strong recommendations and supported with real data. ... What I appreciate most is his approach to SEO: no link-building or black-hat tricks. Instead, he focuses on creating high-quality content, engaging with (potential) customers and optimizing the website for both visitors and search engines."
Duco Van Breemen, Project Manager, Launch Factory 88
"I have to be honest, all of the things I am supposed to be doing for SEO makes my head spin. Alex and his team put together a comprehensive report and spelled out a strategy that I could understand. He then prioritized and broke the important tasks into segments so the work could be done incrementally. This service and the follow-up work has been invaluable to my business."
Pam Barnhill, Speaker, Blogger and Podcaster
"Alex's SEO audit was a great value for my website as we found many errors and even spam that my former SEO person had placed. Thanks to Alex's audit, we're optimizing my site to run efficiently and to keep climbing up the rankings!"
Chris Matsui, Personal Trainer, Fusion Trained
Frequently Asked Questions
How much does an SEO audit cost?
Our SEO and AI SEO audits start at $500, one-time. The exact price depends on the size of your website, whether it is an online store, how many locations or languages you have and how many competitors you want compared. You get a fixed quote after a free consultation. Larger agencies often charge $2,500 to $8,500 or more.
What is included in an SEO audit?
Technical SEO, on-page SEO, content and keywords, competitors, backlinks and local SEO. Our audit also covers AI search visibility and your brand's total visibility: your brand search, Google Business Profile, reviews, profiles, listings and tracking. You get a written report, an issue spreadsheet and a walkthrough call.
How long does an SEO audit take?
About 2 weeks from the day we get access to your Google Search Console and Google Analytics.
What is the difference between an SEO audit and an AI visibility audit?
An SEO audit checks why your website does or doesn't rank in Google. An AI visibility audit checks whether AI tools such as ChatGPT, Gemini and Google's AI Overviews can read your website, mention your business and describe it correctly. The two overlap, because AI tools take most of their answers from pages that rank well, so we do both in one audit.
Can a free SEO audit tool or ChatGPT do the same job?
They help, but they can't replace a full audit. Free tools crawl your pages and flag technical issues, but they don't know your business, your customers or your competitors, so they can't tell you which issues matter. ChatGPT can explain SEO, but it can't see your Search Console data or check your whole website. If you want to do it yourself, start with our SEO checklist and technical SEO guide.
How often should you get an SEO audit?
Once a year for most businesses, and always after a website redesign, a move to a new platform or domain, or a sudden drop in traffic.
Do you fix the problems you find?
Yes, if you want us to. After the walkthrough call we send you a custom proposal, priced per project. You can also follow the plan yourself or hand it to your developer.
What access do you need?
Your website address, read access to your Google Search Console and Google Analytics, and Bing Webmaster Tools if you use it. We don't need to log in to your website for the audit itself.
Do you guarantee rankings or AI mentions?
No, and nobody honestly can. Rankings and AI answers depend on Google, the AI tools and your competitors. What we can do is show you exactly what holds your website back and how to fix it.
Do you audit online stores and local business websites?
Yes. For online stores we also check product and category pages, filters and duplicate content. For local businesses we check your Google Business Profile, reviews, local pages and business listings.
Get a Free SEO Audit Consultation
Tell us about your business and your goals. We'll look at your website before the call and tell you honestly what an audit would cover and what it would cost.
